Steps to avoid common LinkedIn mistakes

Written By Gary Spirer Published February 10th, 2010

Are you a LinkedIn enthusiast, but want to avoid common mistakes that others make on the popular social networking site? Find out how you can avoid these common pitfalls.

Step 1. *Choosing a poor quality photograph*

Select a good quality photo when uploading it to LinkedIn. Too often, LinkedIn members do not choose their best photo, but the photograph is the first visual aid that viewers see when the land on a page. Be sure to make your picture as high quality and professional as possible. Be sure not to include a group photo also since LinkedIn is a social network for professionals.

Step 2. *Leaving out information in your profile*

Leaving out information in your profile is a very risky move on LinkedIn. When viewers visit your page they want to know as much about you as possible, especially potential employers. When information is not revealed, visitors wonder what you are hiding by not putting as much information as possible in your profile. Use the marketing opportunity to promote yourself and your talents instead of hiding your history.

Step 3. *Ignoring as many groups as possible*

Join up to the fifty groups allowed by LinkedIn. Too often, many make the mistake of not joining as many groups as offered and as a result do not get the opportunity to market their talents and their professional status. Be sure to join groups that match your professional and personal goals to maximize the benefits of using Linked In.

Step 4. *Selling on LinkedIn*

Selling on LinkedIn is a big mistake that people make. LinkedIn is a social network designed for professional interactions not sales. However, you can slyly promote your goods through recommendations. But do so after you have developed the trust of your network pals. If you try to sell your good or service without such trust, you will destroy your reputation permanently on the site.

Avoid these mistakes and gain the benefits of using LinkedIn. Remember, by being professional and maintaining positive interactions with others, you will be treated in kind. Please visit for more great business advice.

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