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The Best Way to Find Something Is to Actually Look for It
Sometimes the phone number is in the white pages—and sometimes you may have to call twelve people and search the Internet for hours to track down the information you need. The more you can think out of the box to get information and solve problems, the more successful you’re likely to be.
WHAT IT MEANS: Many of us have been spoiled by Google and the near-instant access to information enabled by the Internet. Be that as it may, there are times when you’ll need to look elsewhere and/or dig a bit deeper. Resourcefulness and persistence are two qualities that work well together and will give you a clear and considerable advantage in every business. You’ll read it in almost every other classified ad—companies are looking for people who have what it takes to solve problems. That might involve creativity, but it also requires more—a can-do attitude, a willingness to own the problem, and the persistence to make those twelve calls if that’s what it takes.
ACTION PLAN: Like the highway sign says, consider alternate routes. The easiest way to get something done may not always work—so be willing to pursue various possibilities. Also, don’t be the kind of employee who brings only problems to your boss. Make sure that they are accompanied by recommended solutions.
EVEN BETTER: Ask for help. Your “first tier” should probably be people who you believe might have experience relevant to the problem you’re trying to solve. For example, you might ask a marketing director at another company to recommend a good freelance graphics designer or copywriter—but don’t limit your search to the usual suspects. People know people who know yet other people—so putting the word out there could yield more valuable feedback than you might suspect.
(Excerpted from: 10 Clowns Don’t Make a Circus. . . and 249 Other Critical Management Success Strategies by Steven Schragis and Rick Frishman)