Steps to Networking – Step 85: Signature files

Written By Rick Frishman Published April 14th, 2010

STEP 85: Signature files

Unless the rules of the group prohibit it, add a signature file at the end of all postings to discussion groups as well as to all for your outgoing emails. A signature file contains your name, the name of your business and your contact information. It can also include your sound bite or business message as in Jill’s signature file below.

Jill Lublin, CEO
Promising Promotion, a public relations consulting company
Author, National Best-Seller Guerrilla Publicity
Syndicated Radio Host, Do The Dream
(415) 883-5455

“It’s not who you know, it’s who knows you!”

Link your email signature file to your Web site. It can build traffic for your site.

Read the signature files of the members who post items in your discussion groups. When responding to their postings, ask about their business, interests, sound bites or slogans. Check their Web sites to learn more about them.

(Excerpted from NETWORKING MAGIC: Making Connections That Will Change Your Life By Rick Frishman and Jill Lublin With Mark Steisel)

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